ABOUT

Welcome to my BASS LIINE Universe!

Let me introduce myself, my name is Alice. Passionate, Sporty and Creative, I launched in 2023 this line of Streetwear Clothing and Accessories, Timeless and Unisex in its majority.

After more than 15 years as a Textile Designer in luxury ready-to-wear, or a Neoprene Designer for the world leader in diving, I am changing path without really planning it, but rather by letting Life and my desires.. it was then that my passion for Music and my career as a DJ took precedence over that of a Designer.

I have already been immersed for 15 years in this Techno/Rave musical universe on the DanceFloor side, but I approach it differently by going on the stage side, behind the decks.. but above all, I discover this incredible pleasure in expressing and sharing my creativity and my emotions through Music, just as I did through Design.

However, I miss Design, and for several years an idea has been running through my mind... that of a rather UNISEX, Multi-Sports & Multi-Activities concept, bringing together different Universes and Passions, which speak to me and to many others. between you also: Street Art, Dance, Skate, Surf, Yoga, DanceFloors, Music, Freedom, and many others..